At the recent AWS re:Invent conference in Las Vegas, AWS took a handful of press and analysts to the TPC Summerlin golf course in Las Vegas to understand how the PGA TOUR is considering using AI. On the driving range, the PGA TOUR and AWS had set up a Generative AI demo with Scott Gutterman, Senior VP of Digital Operations with the PGA TOUR, and a handful of PGA TOUR and LPGA tour golf pros.
Amazon Web Services Inc.’s re:Invent is in the books, and if there was any question about whether the show is back, there shouldn’t be. Two years ago, participation was capped as we emerged from the pandemic. Last year, some businesses still had not fully embraced travel and trade shows, and that kept the show from achieving the level of audience it has had in the past.
Cisco Systems Inc. is holding the Asia-Pacific, Japan and China version of Cisco Live this week in Melbourne, Australia, where the highlight was the security news, as the company gave its cyber portfolio a shot of artificial intelligence. Historically, Cisco and security have had somewhat of an on-again, off-again relationship – like Cardi B and Offset.
A key highlight of Amazon Web Services Inc. Chief Executive Adam Selipsky’s re:Invent keynote Tuesday was the announcement of Amazon Q. Selipsky (pictured) set it up by looking at the uses of generative artificial intelligence and how almost everyone has experimented with it by now.
A busy week at AWS re:Invent started with a few key announcements from AWS, with contact center innovation being front and center. The contact center sector has largely stood still for the better part of four decades. While there has been an effort to move the systems from on-premises to the cloud, contact centers largely operate today as they did years years ago.