Apple recently introduced the general availability of a service called Apple Business Essentials, which helps small businesses throughout the entire device management life cycle, including device setup, storage, upgrades, and repairs.
Every organization today is going through some type of transformation to leverage digital technology. But what does this digital transformation look like when it comes to applications and network design in a post-COVID world?
It’s been well documented that the COVID-19 pandemic accelerated digital transformation initiatives. ZK Research data found that 74% of companies have moved digital initiatives up by at least one year. Most modernization projects tend to revolve around customer experience (CX), which makes sense, given CX is now the top brand differentiator.
Customer experience (CX) has become the overwhelming top initiative for business leaders. CX is now the top brand differentiator; those that deliver an excellent CX thrive, while those that do not eventually fail. It outweighs the price, product quality, and every other factor when customers choose a brand. Loyalty can be fleeting though. In 2021, 67% of millennials dropped a brand because of a single bad experience, per my research.
This week, Aruba, a Hewlett Packard Enterprise (HPE) company, is holding its Atmosphere user event. After being virtual-only for the past two years, the conference has an in-person component due to the pandemic. For Aruba customers, Atmosphere has always been an important event because it’s the place to learn about the innovation the vendor is bringing to the network, particularly in Wi-Fi, where Aruba has been a technology leader since its days as an independent company.