Australia is surrounded by water, so swimming is as much a part of the culture as throwing another shrimp on the barbie, but for Swimming Australia, it’s more than recreation. It’s about performance and gleaning as much from data as it can.

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How Swimming Australia uses AWS for analytics to take performance to the next level

A key highlight of Amazon Web Services Inc. Chief Executive Adam Selipsky’s re:Invent keynote Tuesday was the announcement of Amazon Q. Selipsky (pictured) set it up by looking at the uses of generative artificial intelligence and how almost everyone has experimented with it by now.

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AWS re:Invent up close: A deep dive on Amazon Q

Before AWS re:Invent opened today, Amazon Web Services Inc. held a Sports In Action Showcase, which included a sports panel with three AWS executives who outlined how the company is working with sports organizations.

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How AWS innovation in the world of sports has been game-changing

Thanksgiving has passed in the U.S., so it’s on to the December holiday season — but before we can deck the halls and jingle some bells, an important event is coming up: AWS re:Invent 2023. This upcoming week, an estimated 60,000-plus people will descend upon Las Vegas to check out the latest and greatest from the cloud computing leader.

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Five things to look for at AWS re:Invent 2023

The 11th annual Amazon Web Services re:Invent is now in the books. This was the first fully attended re:Invent since the pandemic — 2021 had a capped audience — and I was curious to see how well-attended the event would be. The “about re:Invent” post, written prior to the start of the show, claimed “over 50,000,” but I heard that it may have been as high as 70,000, which is at pre-pandemic levels.

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Five top takeaways from AWS re:Invent 2022