Over the past decade, the role of the network has changed: What was once viewed as a non-differentiated tactical resource that got very little attention from business leaders is now considered a strategic asset.
Most of today’s organizations are going through a digital transformation process, where they’re updating their technology, integrating IT systems, and taking advantage of edge computing. At the same time, organizations are dealing with limited resources, the challenges of old technology, and the need to keep their infrastructure stable and manageable.
Dell’s user event, Dell Technologies World, is a few weeks in the rearview mirror now. I’ve had the time to reflect on the content from the event and the discussions I had with customers, Dell executives, and technology partners.
It’s been well documented that customer experience is now the top brand differentiator. Brands need to provide their audience, whether it’s a retail customer, student, patient or in the case of the 3-time Stanley Cup Champion Tampa Bay Lightning, a sports fan, with a differentiated experience to create repeat customers.
The proliferation and importance of data in our daily lives is driving the need for digital trust. On the enterprise side, the increase in connected devices, a greater threat surface and concerns over cybersecurity are the main reasons why organizations are looking for ways to safeguard their online business processes and interactions.