Recently Zoom Video Communications Inc. held its annual industry analyst event, Perspectives, at its headquarters in San Jose, and it revealed much about the ongoing evolution of the videoconferencing company. The company’s first act was built on video and given a massive steroid shot during the COVID era, which turned a company few had heard of into a household name. Since then, the company has added a boatload of new features, added enterprise clients, reduced the churn in its online business, and moved into adjacent markets, most notably contact center.

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Five takeaways from Zoom’s Perspectives event

Last week all eyes were on Nvidia Corp.’s GTC, also known as the artificial intelligence show. But there was another event going on across the country as Enterprise Connect, the communications industry’s largest event was going on in Orlando, Florida. AI was the theme at EC as the technology is changing the way we interact with each other and with customers and that’s where Zoom Communications Inc. unloaded a salvo of 45 agentic AI skills and agent enhancements for its Zoom AI Companion.

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Zoom embraces agentic AI with dozens of new innovations

ServiceNow Inc. and Zoom Video Communications Inc. announced today at the annual Zoomtopia event an expanded strategic partnership to integrate their generative artificial intelligence technologies — ServiceNow’s Now Assist and Zoom AI Companion — by the first half of 2025. With this integration, Zoom hopes to enhance enterprise productivity by automating workflows based on meeting discussions.

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Aiming to streamline enterprise productivity, ServiceNow and Zoom expand strategic AI alliance

The cloud industry is currently undergoing a significant sea change. The term “cloud” has been used to describe public cloud services. Over the past few years, buyers’ attitudes toward cloud services have noticed a notable change, with private and hybrid deployments rising. This trend isn’t limited to communications; it has been seen more broadly.

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Mitel’s common framework promises to simplify hybrid unified communications solutions

The communications industry’s largest show, the annual Enterprise Connect being held this week in Orlando, Florida, is a “who’s who” of unified communications and contact center providers as they unveil their latest and greatest innovations.

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Avaya simplifies its product names and aligns with Zoom