Recently Zoom Video Communications Inc. held its annual industry analyst event, Perspectives, at its headquarters in San Jose, and it revealed much about the ongoing evolution of the videoconferencing company. The company’s first act was built on video and given a massive steroid shot during the COVID era, which turned a company few had heard of into a household name. Since then, the company has added a boatload of new features, added enterprise clients, reduced the churn in its online business, and moved into adjacent markets, most notably contact center.

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Five takeaways from Zoom’s Perspectives event

Since launching its Generative AI Innovation Center in 2023, Amazon Web Services Inc. has had one primary goal: help customers turn the potential of artificial intelligence into real business value. Now, the company has invested an additional $100 million in the center to enable customers to pioneer the new wave of autonomous agentic AI systems. Post-announcement, I talked with Taimur Rashid, managing director of generative AI innovation and delivery, who oversees the center.

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AWS expands its Generative AI Innovation Center with $100M investment

One of the major announcements at contact-center-as-a-service leader NiCE Ltd.‘s Interactions user event in Las Vegas last week was a partnership with Snowflake Inc., the cloud-based data warehousing company. This might seem like a strange partnership as typical partners for contact center vendors include customer relationship management companies, service firms and the like, but this addresses a huge customer pain point, which is management of data.

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NiCE-Snowflake partnership addresses a significant AI customer pain point

Fabrix.ai Inc., previously known as CloudFabrix, has evolved from focusing on providing a data-driven artificial intelligence operations platform to now offering an agentic platform for information technology operations. The Fabrix.ai platform delivers a purpose-built agentic AI operational intelligence platform that enables enterprise users to streamline IT operations use cases, make better decisions more quickly and successfully accelerate digital transformation.

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Fabrix.ai brings fresh take on agentic AI operational intelligence

Extreme Networks Inc. is holding its user event, Extreme Connect 2025 this week in Paris — a fitting city for the event as it’s home to many customers of Extreme, including the Musee d’Orsay and Charles De Gaulle Airport. The cloud networking provider used the event to announce several new products that focused on making the network simpler to deploy and easier to manage.

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Extreme Networks goes big on platform and AI at Connect 2025