Palo Alto Networks has announced what it calls Zero Trust Network Access (ZTNA) 2.0, which shifts the focus of ZTNA from the network to the application layer.

Implementing zero trust has been top of mind for security pros for the past couple of years. Pre-pandemic, the topic had been gaining momentum, but interest in it exploded as work from home increased, applications moved to the cloud and the IT environment got more complex. In many cases, networks became too complicated to secure with traditional tools.

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Palo Alto Networks Shifts Zero Trust To Application Layer

Earlier this month, Talkdesk launched a new artificial intelligence (AI)-powered customer service platform, the Retail Experience Cloud. As the name implies, the platform is designed specifically for retailers and provides agents with a unified view of all customer interactions across different communication channels.

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Talkdesk’s Experience Clouds Broaden Its Vertical Industry Focus

Recently, network market leader Cisco held its annual event, Cisco Live, in Las Vegas. It’s been three years since the network giant held the event in an in-person format and the first in the era of hybrid work.

Historically, Cisco has used the event to launch new switches, routers, security devices and other new products. While the 2022 edition of Cisco Live certainly had its fair share of products, such as the new Nexus switches highlighted in my latest ZKast, much of Cisco’s innovation was aimed at making the day-to-day job of IT pros easier.

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Top 5 Announcements From Cisco Live 2022

It has been well-documented on this site and others that customer experience, or CX, is the No. 1 brand differentiator.

Every contact center-as-a-service vendor leads with this when talking about reasons why contact centers need to be modernized. My research shows that today, 90% of businesses compete on customer experience compared with only 24% five years ago.

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Dialpad rolls out AI-infused customer satisfaction scoring

Over the last decade, a generational shift has taken place in the enterprise: the move from on-premise data centers to the cloud.

Organizations continue to face the same issues they have always faced in networking, but with much less control due to the distributed nature of data, applications, people, and devices.

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Cisco Introduces Nexus Cloud To Simplify Operations