August 2015 //
Long-term competitive advantage and business success is no longer based on making the best widget or having a single core competency. Rather, it is determined by having the ability to make the best decision while involving the right people in as short a time as possible. Organizations need the ability to harness the collective knowledge of everyone across the extended enterprise. This includes, but isn’t limited to, internal employees, remote workers, partners, suppliers and customers.
The need to collaborate better is one reason why unified communications (UC) is in use or is in the testing phase at 86% of organizations today (Exhibit 1). UC enables individuals to communicate and collaborate with team members using a variety of tools.