I started the analyst part of my career way back in March of 2001. I was hired by the Yankee Group to run a group that looked at broadband services and the first report I wrote was on a technology called “IP Service Switches.” These products came from companies like CoSine, Ennovate, Allegro, Celox, Shasta (acquired by Nortel) and SpringTide (acquired by Lucent), and promised to deliver scalable, low-cost virtual services from the edge of the service provider network. The idea being that a carrier could offer multi-tenant, value-added services from the edge of the network from a single platform. However, IP service switches never really took off and the category died a slow death.
Earlier this week Juniper made an announcement that seemed eerily similar to what these vendors tried to push back in 2001. The company unveiled a new set of hardware and software products that run on the MX Series 3D Universal Edge router. By deploying the MX 3D, service providers can offer a number of revenue-generating, value-added services, such as load balancing, firewalls, content management, security services and content streaming right from the edge of the network. After a closer look, the range of services Juniper is offering is broader than what was available in the IP Service Switches of 10 years ago, but the concept is the same.