It’s been a couple of weeks since Interop and I’ve had some time to think about some of the happenings from the conference. One of the sessions I ran was a panel on the value of session management, and I came away disappointed in the panel responses. Session management has been hyped by the vendors as one of the next big things in Unified Communications. On my panel I had a number of representatives from various UC solution providers and I asked what I thought was a pretty basic question – What are the killer applications for deploying a session management solution?
There was one answer given by all four of my panelists and that was that session management makes it easier to deploy SIP trunking. While this is true, I felt the answer lacked much of the real, long-term value of session management. Here are the primary reasons I think session management needs to be part of every company’s UC strategy: