Cisco’s Red Dot award roll underscores the company’s
attention to detail and validates their approach to
providing a delightfully simple user experience.
Following on its Best of Enterprise Connect 2017 win for the Spark Board 55, Cisco has earned recognition from Red Dot, receiving the “Best of the Best” award for the product’s “extraordinary, innovative design.”
While this year’s winners include many well-known consumer brands such as Bose, Apple, Sony, and GoPro, Cisco’s wins stand out to me as particularly interesting, indicative of the tremendous success the company’s Collaboration business unit has had in recent years. In total, Cisco received five Red Dot awards (the four other awards being one tier down from the Best of the Best), for its recently announced Room Kit (see, “Cisco Beefs Up Spark Ecosystem“) and other Cisco Spark products.